Elevate Your Brand with our Brand Tracking Service
Why Brand Tracking Matters
In today’s competitive landscape, understanding how your brand compares to others in terms of audience awareness, understanding, and consideration is crucial for strategic growth.
Our brand tracking service provides the insights you need to make informed decisions and enhance your brand presence.
Our Proven Method
Deep competitive insights
Sequential survey design interpreting data from awareness to usage
Unprompted and prompted awareness questions about competitors
Questions exploring consideration and usage of competitors
Inform proposition with Likert scale questions related to brand values or strategy pillars
Research and Target Identification
We work with you to build on existing client knowledge of your audiecne
Identify and quantify reachable target respondents for each audience
Full-Service Management
Design, host, manage, and deliver the entire project
Conduct all research, analysis, interpretation, and reporting
Fulfill incentives in line with Market Research Society guidelines and GDPR compliance
Interactive Dashboard
Develop an online dashboard for internal use
Disseminate findings for PR, thought leadership, and brand development
Why Choose Trueology?
Cyber Essentials PLUS Certification: Ensures top-level data security
Approved Crown Commercial Supplier: Trusted by public sector organisations
Experienced Team: Managing brand trackers for clients across Financial Services, Charity, and Leisure.
Contact us today to schedule a consultation and elevate your brand with our expert brand tracking services. Contact us to learn more and begin your journey to enhanced brand recognition and perception.
To book a 15 min discovery call - https://calendly.com/lee-trueology/15min
or email is at hello@trueology.com
Nigel Spencer, Director of Fundraising and Communications, at PDSA is a man with a challenge :-
"We can see a huge increase in demand for our services because of this pandemic and we need to work out what this means for our budgets, our messaging and establish when to time investment in fundraising again".
I will be speaking to Nigel on Thursday 6th August at 2pm, about PDSA’s response to the pandemic and his key challenges. Click here now to register.
The focus of any marketing team must be to leverage a combination of analytics and compelling customer insight marketing to support decisions and influence long term strategy. With advances in technology, increased channels of communication and the massive growth in data, the role of marketing has never been so complex - or offered such huge potential
You might be surprised to learn this; unless you can properly interrogate, unlock and reveal your data’s innermost secrets, it may not be worth quite as much as you think. In fact, it could even be misleading you…