You rarely work 9-5 or in one place so we make sure our analytics and insight are always available to you through cloud-based tools, anytime, anywhere.
We’ve developed custom applications that allow you to access essential information securely through online dashboards or online analytics and analysis tools.
Of course, working with your data is a two-way process. To make the process as secure and efficient for you as possible, we can build tailor-made, automated apps for data & systems integration to receive your data and apply a data cleanse or transformation. We can then implement the most relevant analytical techniques (such as a model score or segmentation), and seamlessly pass everything back to your own systems.
Making life simpler for you and your IT department.
Nigel Spencer, Director of Fundraising and Communications, at PDSA is a man with a challenge :-
"We can see a huge increase in demand for our services because of this pandemic and we need to work out what this means for our budgets, our messaging and establish when to time investment in fundraising again".
I will be speaking to Nigel on Thursday 6th August at 2pm, about PDSA’s response to the pandemic and his key challenges. Click here now to register.
The focus of any marketing team must be to leverage a combination of analytics and compelling customer insight marketing to support decisions and influence long term strategy. With advances in technology, increased channels of communication and the massive growth in data, the role of marketing has never been so complex - or offered such huge potential
You might be surprised to learn this; unless you can properly interrogate, unlock and reveal your data’s innermost secrets, it may not be worth quite as much as you think. In fact, it could even be misleading you…